Strategy Aimed at Increasing the Value of the Company: Planning and Implementation
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Journal paper
Russian Journal of Entrepreneurship *
№ 1-1 / January, 2010
* Этот журнал не выпускается в Первом экономическом издательстве
Abstract:
Evolution of strategic management in recent decades shows that value-based management and strategy of the company are inseparably linked. However, in today’s practice there are two distinct approaches to forming strategy and maximizing value - strategic and
financial ones. This article is about some interrelation existing between them.
Keywords: enterprise strategy, cost management, weighted average cost of capital, return on investments, strategic match, maximization of valuecapitalization
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