Role and Objectives of Comparative Analysis in Business Development

Nadezhda Zavyyalova, Anastasiya Sukhova

Journal paper

Russian Journal of Entrepreneurship *
№ 6 / March, 2012
* Этот журнал не выпускается в Первом экономическом издательстве

Citation:

Abstract:
A study of governmental policies and activities of public organizations supporting business and business environment in Russia’s regions aimed at developing small and medium-sized businesses, as well as business people’s own philosophy of leadership, should involve a wide range of comparative methods. The paper describes some objectives and methods of comparative analysis, including benchmarking as a tool for small and medium-sized business development.

Keywords: comparative analysis, benchmarking, small and medium-sized business

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