Concept of a new tourist route in the Republic of Tatarstan

Gareev I.F.1, Bryukhova E.V.1
1 Казанский государственный архитектурно-строительный университет

Journal paper

Russian Journal of Entrepreneurship *
Volume 18, Number 23 (December 2017)
* Этот журнал не выпускается в Первом экономическом издательстве

Citation:

Abstract:
Today we may note an economic growth in many branches of the national economy of the Republic of Tatarstan. In addition to classic economic sectors, domestic tourism also develops and receives support. Infrastructure and service are the key issue in this field. In this regard, we set a goal to develop a new touris route that would become a promising form of small business in rural areas. Involvement of one of the co-authors of this article in the small-format tourist business allows us to identify the most suitable location, to define optimal parameters of infrastructure facilities and target groups of the new tourist route. The center of attraction is a tourist complex located in the Volga-Kama State Biosphere Reserve of the Laishevsky District of the Republic of Tatarstan. The conclusions will be of interest to all participants of the domestic tourism market.

Keywords: tourist attraction, tourism product, domestic tourism, шnbound tourism, historical and cultural potential, cultural and cognitive tourism, tourism and recreational potential, development of the territory

JEL-classification: L83, L89, L80

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