The model of ethnic entrepreneurship
Runova N.Yu.1, Saginova O.V.1
1 Российский экономический университет имени Г. В. Плеханова
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Journal paper
Journal of Economics, Entrepreneurship and Law (РИНЦ, ВАК)
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Volume 15, Number 2 (February 2025)
Indexed in Russian Science Citation Index: https://elibrary.ru/item.asp?id=80480030
Abstract:
The concept of ethnic entrepreneurship embraces business activities of both ethnic communities in their own country, and ethnic minorities and migrants in host countries. All of them are characterized by the choice of self-employment and business activity as a way to earn income for their family, preserve and develop traditional crafts, and popularize ethnic products. Government support provided to small and medium-sized businesses in Russia does not take into account the peculiarities of ethnic entrepreneurship and its special needs. The intersectional model of ethnic entrepreneurship presented in the article shows the sources of business activity and motives (voluntary and forced entrepreneurship) and identifies four business models with a focus on ethnic product and ethnic group within an ethnic community and in a non-ethnic environment. The formulated business models determine managerial decisions and can be the basis for programs to support businessmen and create competitive advantages.
Keywords: ethnic entrepreneurship, voluntary and forced entrepreneurship, intersectional model, business models of entrepreneurship, ethnic product, ethnic community
JEL-classification: L31, L26
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