Method of real options - an innovative method of forming the company strategy

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Journal paper

Creative Economy ^{(РИНЦ, ВАК)}
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№ 2 / February, 2010

Citation:

Indexed in Russian Science Citation Index: https://elibrary.ru/item.asp?id=13104644
Cited: 1 by 02.04.2020

Abstract:
This article describes a method of real options in shaping the company strategy and clarifies the conditions for the feasibility of its application.The author substantiates the reasons for which this method can be considered innovative, highlights the difficulties impeding the practical use, as well as considering approaches to defining the essence of strategy in the context of a real option.

Keywords: strategic management, strategy, method of real options, real options, portfolio of real options

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