Identification of comfort criteria for transfer between means of transport in transport hubs as an important component of the marketing approach in management of urban passenger transport

Perepelkin N.A.1, Rykalina O.V.1, Tultaev T.A.1
1 Российский экономический университет имени Г.В. Плеханова

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Journal paper

Journal of International Economic Affairs (РИНЦ, ВАК)
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Volume 9, Number 4 (October-December 2019)

Citation:

Perepelkin, N. A., Rykalina, O. V., & Tultaev, T. (2019). Identification of comfort criteria for transfer between means of transport in transport hubs as an important component of the marketing approach in management of urban passenger transport. Journal of International Economic Affairs, 9(4), 3129-3140. https://doi.org/10.18334/eo.9.4.41290

Indexed in Russian Science Citation Index: https://elibrary.ru/item.asp?id=42446319
Cited: 6 by 07.08.2023

Abstract:
Against the background of the dynamically developing transport system of Moscow, associated with the construction of new highways, interchanges and chords, bridges and overpasses, stations of the city subway and the Moscow Central Ring (MCR), the appearance of the Moscow Central Diameters (MCD) in the foreseeable future, the Moscow authorities face an acute problem of improvement the level of comfort of transfers made daily by Muscovites and guests of the capital. This article presents the method of identification of comfort criteria for transfer between different types of urban surface transport, the Moscow metro and the Moscow Central Ring at transport hubs of the capital. The results obtained during the marketing researches identify the criteria of comfort of transfer. Identification of the criteria is necessary for research and further improvement of passengers' transfer comfort in the city transport. And it has been initiated by Department of transport of the city of Moscow. The results of the study will be used to develop practical recommendations and management decisions on this issue on the basis of the identified needs of passengers in comfort improvement at transport hubs.

Keywords: transport hubs, identification of comfort criteria for transfer in transport, researches of the transfer comfort, technique of identification of comfort criteria for transfer in transport, transport system of the megalopolis

JEL-classification: M31, L91, R41

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