The article examines the risk-based approach as a system of interconnected principles, methods, and tools designed to identify, assess, and mitigate risks within a company's management processes. Key principles of risk-based management are highlighted: systematicity, prioritization, prevention, integration, transparency, adaptability, and accountability. The application of qualitative and quantitative risk assessment methods, such as expert judgment, SWOT analysis, risk matrices, and simulation modeling, is characterized. The stages of integrating the risk-based approach into strategic planning, operational management, internal control, and corporate culture are outlined. The necessity of involving both executives and employees in the risk management process is emphasized. The article analyzes the impact of the risk-based approach on decision-making effectiveness and organizational resilience. The article demonstrates that integrating risk management enables the timely identification of threats, the rational allocation of resources, and a reduction in the likelihood of adverse events. Particular attention is paid to the advantages and limitations of the risk-based approach, including reliance on data quality, the subjectivity of assessments, and the challenge of balancing flexibility with formal procedures. In conclusion, the article asserts that the risk-based approach is a vital tool in modern management, ensuring sustainable business capitalization and the achievement of strategic goals.