The development of the catering market in large Russian cities is accompanied by increased competition and differentiation of catering formats. In the context of the growing tourist flow to the eastern regions of Russia, the capital of the Far East, Vladivostok, has a unique potential for the development of specialized gastronomic spaces focused on authentic Asian cuisine. At the same time, the city's food court and corner market is characterized by a predominance of pan-Asian and adapted formats, while there is virtually no supply in the segment of authentic Chinese cuisine. The article aims to assess the product potential of creating a corner with elements of authentic Chinese cuisine in the catering market of Vladivostok based on a comprehensive marketing analysis. Research methods include deduction and induction, analysis and synthesis, systematization and classification, comparative descriptive and statistical methods, GAP analysis, sociological interviewing methods. In the course of the work, the dynamics of the food courts development in Russia and their regional structure were examined. The analysis of the supply and competitive environment of Chinese cuisine companies in Vladivostok was carried out. The heads of public catering companies were interviewed; and consumers were surveyed. A product classification system of authentic Chinese cuisine by regional blocks is proposed; and the identification of organizational and technological barriers to the introduction of the authentic Chinese cuisine corner format in the Vladivostok catering market is carried out. The article draws up an up-to-date competitive map of Chinese catering establishments in Vladivostok, taking into account the degree of authenticity of the menu, and establishes a discrepancy between the dynamics of consumer demand and the actual supply in this market segment.