Human-centric technologies in management are actively discussed in the scientific community. However, the willingness of employees themselves to make role changes is rarely and fragmentarily considered. This substantiates the relevance of studying the motivation of employees to self-actualize in harmony with the objectives of the organization and determines the novelty of the research. The research results confirm that the views of managers and employees on their roles in modern organizations do not coincide. This is due to managers' lack of understanding of the real needs of employees, whom they often perceive as abstract objects rather than as living people with their weaknesses and strengths. It is concluded that there is a need for a larger study of the willingness of ordinary employees to participate in the implementation of human-centric technologies and the need to correct management practices. The research materials may be of interest to practitioners who wish to introduce innovative technologies into the management of organizations.