The article discusses digital financial assets (DFA) in the context of the Russian legal and economic system. The authors examine the legislative basis of DFA, including Federal Law No. 259-FZ and Article 141.1 of the Civil Code of the Russian Federation, emphasizing their uniqueness as digital rights and limitations in their use as a means of payment. A comparative analysis of DFA with traditional securities and physical assets (on the example of gold) is conducted. The article identifies key differences of DFA from traditional securities and physical assets in form, issuance, availability, and operating environment. Based on statistical data and forecasting models (linear trend, exponential smoothing), the dynamics of the DFA market are analyzed. The conclusion is drawn that by the end of 2024 the number of issuers has increased to 210 units and the market volume has reached 100 billion rubles. Special attention is paid to the impact of the digital ruble and geopolitical factors on market volatility. The prospects of integrating digital financial assets into the international trade and financial system through blockchain technologies, as well as the need to adapt the infrastructure to combine digital and traditional assets are substantiated. Expert estimates (ACRA, Expert RA, Sber) indicate a long-term market potential with a possible volume of up to three trillion rubles by 2030. The study emphasizes the role of digital financial assets as a catalyst for the digital transformation of the economy in the face of global challenges.